We have over 30 years experience working in national and international marketing communications devising strategies. We particularly focus on events providing stories to the international media and working with national and international news agencies. We prepare clients and package their stories to meet the media's needs. Part of that work is producing photo and video content to support their story and their social media. We also help clients develop their social media presence.
In addition we use such tactics as:
1. Media relations
2. Website content
3. Social media
Our work has been divided between the business and the not-for-profit / charity sectors. We have also worked on a range of major brands such as Toyota, Perrier and Carlsberg. This work involved working to extensive branding / corporate identity guidelines.
Extreme cyclist tackles earths highest "most dangerous" road in world record bid
An Austrian extreme cyclist will tackle the highest and what is considered to be one of the most dangerous roads in the world. Jacob Zurl (26) will attempt to be the first to set a world record for crossing the 517 km (321 miles approx) Manali-Leh-highwayin India non-stop in under 48 hours A journey that is usually completed by experienced cyclists in two weeks!
Consider one of the most dangerous roads because the poor surface, the need to cross freezing streams, slush and thin air of high altitude. Also the road is so narrow in places only one vehicle can pass at a time. Added to that is the lack of infrastructure, repair service or inhabited settlements. In addition Jacob will be tackling this at speed and fatigued after long hours in the saddle.
The Manali-Leh-highway, Ladakh in Himachal Pradesh state crosses some of the world's highest motorable mountain passes and culminating on the Khardung La at 5359m (17,500 ft approx).